In his late twenties, Ian has been continuously traveling since he dropped out of college and bought a one way ticket to Columbia with his tuition refund. After nine years, 36 countries and ventures in e-commerce, real estate and consulting; Ian has still never worked for anyone but himself.
Thinking he knew all that he needed to know about entrepreneurship, Ian was in for a surprise when he spent the day with Belize City gang leader: T.
Like Ian, T was a natural born entrepreneur. Unlike Ian, T was the reigning king of a hundred man drug gang raking in over 1.5 million dollars a year in gross sales.
Ian distills the lessons learned from spending a day with the ambitious gang leader in an easy to digest narrative and guide by combining T’s street knowledge with Ian’s startup savvy.
Where other startup books fail by dropping their readers into dry theory or by the author’s shameless self promotional narrative; Crack Game shows its colors as a different breed of startup literature.
T’s lessons are all about asserting your presence in the intersection between your niche and what your customers are willing to pay for. If you want to take your industry or field by storm, take no prisoners, and reign supreme, this book will get you on your way.
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